Summary: This article serves as an ‘IP check list’ for food sector business – providing detail on common forms of IP protection that can be used as a basis for building a strong commercial strategy.
Key Takeaways: The food sector is highly competitive and fast moving. The rate of change of consumer preference should not, however, diminish the importance of IP protection for food businesses. In contrast, it is clear that some of the world’s most recognised food businesses strategically leverage IP protection to ensure market exclusivity and dominance. For smaller businesses, understanding and developing an IP strategy can be useful as risk minimisation tool for building the foundations to increase scale.Read More